Aeon & Co. · Predictive supply platform
Predicting the secondary market before the box is packed.
“When a life transition occurs, an obituary isn't just a record — it's a leading indicator of physical asset flow.”
This is not a portfolio of consumer apps. It is a distributed data pipeline. Every major life transition — a death, a move, a divorce — creates an immediate crisis of physical objects. Nobody built the decision layer for that critical moment. We did.
By embedding our tools at the exact moment of human transition, we capture pre-market inventory signals that traditional platforms can't see. Feeding directly into DwellFacts, this data engine unlocks the multi-trillion-dollar dark inventory market hiding behind closed doors in American households.
The shift in market paradigm
Legacy tech paradigm
Possessions as inventory
Traditional apps treat the home like a static spreadsheet or a clinical retail warehouse. They capture data only at the transactional endpoints: the checkout counter or the shipping dock.
- Inventory apps: passive & high-churn
- Resale platforms: cold & transactional
- Data captured: public retail trends only
The Aeon & Co. layer
Possessions as transitions
We capture the human inflection point. By building software for the feeling, we sit at the kitchen tables and basement corners across America — mapping private data before the object ever leaves the home.
- The decision layer: unlocks behavioral intent
- Emotional economy: resolves disposal friction
- Data captured: proprietary, pre-market supply
“The wedding dress that becomes art. The grandmother's china in the basement. The storage unit full of guilt. Letting go isn't a logistics problem — it's the whole market.”
Proprietary value compounding
One journey. Four connected signals.
Each product is a specialized node in a distributed sensory network — compounding the moat with every user decision.
GoShed Decides
Photo in, recommendation out. Navigates the practical choice to keep, donate, sell, or let go.
Generates disposal intent
ThriftShopper Places
Reimagines secondhand commerce around story, serendipity, emotional value, and meaningful discovery.
Generates circulation supply
DwellFacts Predicts
The Carfax for home contents. Transforms hidden household clutter into searchable, structured data assets.
Monetizes household intelligence
MemexMe Remembers
A personal digital trove book. Preserves stories and emotional provenance before objects leave the home.
Generates intergenerational graph
Unit economics & speed to market
Market traction & dual revenue.
GoShed · Live now
Consumer SaaS wedge
Freemium. First 20 items free, then $2.99/mo or $24.99/yr.
ThriftShopper · Live now
2-sided marketplace
Transactional commerce + B2B subscription tier ($99–$599/mo) for localized reseller intelligence.
DwellFacts · Launched May 2026
Institutional data core
Introductory pricing of $4.99 per report + scaled institutional subscriptions for insurers and probate networks.
Proprietary audience acquisition
Almost Intelligent newsletter
28+ issues published with a highly engaged 60%+ open rate. Our growth chapter begins now.
The category moment
The venture landscape is waking up to the domestic economy. Investors like Vinod Khosla are leading seed rounds in the Family AI sector, defining household labor as an untapped $10 trillion opportunity.
While enterprise AI dominates the headlines, the $2 trillion secondhand market — and the decision layer sitting directly above it — remains completely unclaimed. GoShed is generating that pre-market signal right now.
Why this founder?
Founder-market-product fit isn't a slide. It's a life.
Connie Connors has spent more than thirty years helping people understand technologies that were about to change everything. She launched category-defining consumer internet products, built and sold one of the earliest SEO SaaS companies, HitTail (named a BusinessWeek Best Product), and helped establish one of New York City's largest technology membership organizations, serving more than 8,000 members.
Then she walked into a thrift shop and realized the next major technology frontier wasn't online at all. It was hiding inside homes.
To pursue that insight, at age 67, she re-taught herself to code and began building products across the entire lifecycle of household possessions—from GoShed (decide), to ThriftShopper (discover), to MemexMe (remember), to DwellFacts (predict).
Connie also writes Almost Intelligent, where she explores the intersection of technology, behavior, and human judgment. Over its first year and 28+ issues, the newsletter has maintained an open rate approaching 70%. She is an adjunct professor at Fordham University, where she has taught communications for more than a decade.
Connie thinks in systems and moves in markets.
“The Dorothy belt buckle. Bought for $1 at a thrift shop. Worth $50. Nobody knew it was there. That's the whole thesis.”
Join us
If this resonates — if you see what we see — the door is open.
Aeon & Co. / ThriftShopper Inc.